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Recent Blog Articles

October 10, 2014
Shifting Consumer Economy Raises the Bar for CIOs and IT Organizations
Essentially, consumers are shifting their attention from buying products to buying experiences. That shift requires a corresponding shift in how CIOs plan strategy and lead their organizations.

October 3, 2014
Dealing with the Realities of the "Experience Economy" and the Elevated Demands of Empowered Consumers
We have to get ourselves accustomed to the new environment of empowered consumers and their elevated demands. The good news is that the "experience economy" actually plays to the strengths of IT, since many of the experiences that customer demand...

September 25, 2014
7 Action Steps for CIOs Who Are Ready for 'The Big Shift' in IT Leadership Strategy
If you're looking for the latest update on the current state of the modern CIO, you'll need to talk with Linda Ban. Linda is the Global C-Suite Program Director at the IBM Institute for Business Value (IBV).

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